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GIOVANNI 2chic Ultra-Sleek Flat Iron Styling Mist is a revolutionary hair-care product that features an exclusive Dual Smoothing Complex of Brazilian Keratin and Moroccan Argan Oil, combined with plant-sourced protein. This penetrating 2-in-1 treatment and styling serum shields hair from the elements, including styling heat, and then locks in sleek texture, unbelievable softness, and shine.
GIOVANNI was the pioneering force behind the introduction of the first full-range, salon-inspired hair-care brand in natural product stores, and today it remains the #1 selling Hair Care line in the United States Natural Products Industry. This success story began with Arthur Guidotti, a visionary hairstylist who honed his craft in Hollywood and Beverly Hills before opening his own salon, called On Sunset, on the famous Sunset Strip in the 1960s. The salon became a hit with many Hollywood celebrities, including the legendary Lucille Ball.
Since 1979, the GIOVANNI Rule of Balance has been the driving force behind the brand's commitment to creating products that are as pure and as natural as possible, without sacrificing exceptional performance. GIOVANNI is dedicated to formulating only the highest-quality products, wrapped in aesthetically beautiful packaging and marketed with extraordinary visuals and graphics.
Due to the evolving nature of the supply chain, certain GIOVANNI products may have previous ingredient statements. Customers are advised to refer to the ingredient label affixed to or printed on each product, as the ingredient list is applicable only for product distribution in the United States. The brand continuously strives to improve its formulations, using newer and more natural raw materials or botanicals, which may result in slight variations in color, fragrance, and texture, but the performance of the product will remain the same or even better.
The GIOVANNI 2chic Ultra-Sleek Flat Iron Styling Mist is designed to protect hair from the searing heat of styling tools, while deeply hydrating each strand and banishing frizz. The product is 100% color-safe and nourishes hair with ingredients such as Brazilian Phyto-Keratin, Moroccan Argan Oil, and a proprietary blend of vitamins and botanical oils, without stripping color. GIOVANNI products are vegan-friendly, Leaping Bunny certified, cruelty-free, and come in sophisticated recyclable packaging, making them an eco-chic choice for hair care.
Since 1979, GIOVANNI has been bridging the gap between natural and salon-quality hair care, always focusing on high performance and the use of the very best ingredients. The brand's commitment to excellence and innovation has made it a beloved choice among hair care enthusiasts who value both style and sustainability.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
is_discontinued_by_manufacturer | No | ||||
product_dimensions | 1.5 x 1.5 x 7.1 inches; 4.8 ounces | ||||
item_model_number | 18366 | ||||
upc | 716237183668 | ||||
manufacturer | Giovanni | ||||
best_sellers_rank | #71,568 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #293 in Hair Styling Creams & Lotions | ||||
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